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Content-Search Engines’ favorite Component (Ratings: 2.1/5)

Friday, September 22, 2006
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“Content can make your website the king of all websites”. Yes that's absolutely true! Although the big brothers like Frames, JavaScript, Flash, may disagree with you, but if you take a hard look at it, you will realize that content is really what makes or breaks a website!

If we analyze the top searches for a result in Google, we will conclude that more often than not, top SERPs share one thing in common i.e. “Simple” and “Well” written web pages. Invariably the top SERPs have well written and grammatically error free content to their credit contrary to the common belief of SEO experts that by using different SEO trick and techniques you can rank well.

To know more about it lets see some more features that can help us attain Top SERPs:

a) Avoid Grammatical Errors because that shows your inefficiency and discomfort in writing and also deteriorates your chances of appearing in the top of the search engine results pages.

b) Update and refresh the content of the site as soon as possible. It is like giving oxygen to the Search engines, they will run towards it!

c) Paragraphs shouldn’t be lengthy to read. Same applies to the sentences. So make them short and curt by using bullets and numbered lists.

d) Make sure whatever you are writing has relevant terms that describe the site precisely and also descriptively at places.

e) Make sure that the content written for the site passes through the eyes of an expert. Even if you write the content of your site yourself, there is no harm in getting it checked from an expert.

To conclude, it can be safely said that along with Designing , Development , cosmetic changes, equally important is the content of your site, as that only will attract search engines as well as visitors to your site.

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